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Commercial Awareness Compass

When AI goes too far: Grok, X, and the UK crackdown

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Henry Nelson Case

Henry is a 5 year qualified commercial lawyer with experience on a whole host of commercial contracts, having gained exposure to a diverse range of work through both working in-house and in private practice. Alongside working as lawyer, Henry also creates content on social media – where he strives to promote the importance of mental health and wellbeing in the workplace and challenges toxic corporate behaviours.

Published Thu, 29 Jan

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X (formerly known as Twitter) has come under government scrutiny over Grok, its integrated AI chat and image generation bot, after users generated indecent images of real people, including sexualised images of children. Ofcom and the UK government are investigating, with talk of restrictions and even a UK ban if safeguards are not put in place.

The story exposes the tension between fast moving AI development and slower regulation, with platforms accused of building tools that can be misused at scale while still claiming they are only hosts.

How would a ban even work? Can platforms block prompts properly? Who carries liability when harm spreads in minutes?

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